Painting The Picture Of Franchise Growth
Live Webinar

Painting The Picture Of Franchise Growth

Friday, July 31, 2026 · 2:00 p.m.

Scale your marketing without adding staff.

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Joining from abroad or can’t make it to the live webinar? Register anyway to receive the recording.

Managing marketing across multiple locations requires balancing central brand control with local agility. Leaders must maintain standards across multiple markets without creating operational bottlenecks or increasing headcount.

Join our free conversational webinar with marketing expert, Jay Schwedelson to learn strategies for scaling growth across all your markets, empower your local teams, and ensure your core brand value stays consistent and strong.

Plus, we'll be joined by franchise owner and Constant Contact customer Brittany Graff from Painting with a Twist as she shares her perspective on driving franchise growth.

Key takeaways include learning how to:

  • Build a scalable strategy that provides the right amount of autonomy for your franchisees' unique needs and abilities.
  • Balance brand consistency and local flexibility across all locations to streamline and speed up execution.
  • Analyze network performance to identify growth opportunities and optimize central operations.

About the Presenters

Thomas Nettesheim

Sales Engineer, Constant Contact

Thomas is a Sales Engineer at Constant Contact and has helped small businesses and nonprofits for 13 years! He also has worked in the nonprofit space as an executive director for a small nonprofit. He is a subject matter expert for Constant Contact and is often called upon to educate small businesses and host webinars that give overviews of the product, best practices and why Constant Contact is a vital part of businesses marketing strategy.

Jay Schwedelson

CEO of GURU Media Hub

Jay has built and led businesses generating more than $500 million in revenue—by doing the one thing most marketers won’t: breaking the “best practices” everyone else blindly follows.

Named the #1 Email Marketer in the U.S. (Favikon), Jay is the founder of SubjectLine.com, the world’s leading free subject line rating tool, (recently acquired by Constant Contact) used to evaluate more than 20 million subject lines and ranking in the top 1% of all websites globally. As CEO of GURU Media Hub, he leads a powerhouse team that executes 40,000+ marketing campaigns each year for some of the world’s most iconic brands and produces the largest virtual marketing events on the planet, attracting 50,000+ attendees annually.


Jay also hosts the hit podcast “Do This, Not That: For Marketers,” ranked the #1 marketing podcast in the U.S. out of more than 55,000 shows (Apple Podcasts).

Brittany Graff

Constant Contact Customer & Co-CEO at Painting with a Twist

Brittany is Co-CEO of Painting with a Twist, where she leads brand strategy, marketing, technology initiatives, and franchise growth. Since joining Painting with a Twist in 2019, Brittany has helped transform the company’s marketing approach through data-driven strategy, emerging technology, and a franchisee-first philosophy. With more than 18 years of experience in franchising, Brittany specializes in helping multi-location brands navigate the evolving digital and industry landscape. A frequent speaker on AI, franchise marketing, local SEO, and consumer trends, Brittany enjoys helping business owners understand how emerging technologies are reshaping the way customers discover and choose brands. Brittany lives in Mandeville, Louisiana, with her husband and two daughters.

Webinar: Painting The Picture Of Franchise Growth by Constant Contact